HearteartH is a collective project for artists and media makers ideated by video artists Sonia Armaniaco and Maria Korporal.
The concept took life from these two interlocking words: HEART and EARTH. The strong symbolism of the two words, which are inevitably associated with life, has a strong pull. One is drawn into it. In the almost fateful dependence of these terms of one another, they seem inextricably linked together, even permanently, forever.
The assembly of Heart and Earth in the title, in one word, follows these substantive consequence. The nearly identical letters gives the impression of an anagram, and so the title gets something of a magic spell from which we can not escape. Due to the large H at the beginning and end of the word, the title sounds as a breath. Heartearth is so an unlimited ongoing project, as well as the topic has no end, "life goes on", "the earth continues to rotate". In this doubling of the word is a power that can give life.
As Life is always looking for additions and adjustments, Art as well has the force to open new viewpoints and new feelings about this peculiar theme; Art which is so close and yet so far away, and which can be so beautiful and at the same time frightening. Or Art could provide an opportunity to think about it.
HearteartH has been presented in 2015 at the Berliner Liste (in the stand of the Medienwerkstatt) and Cel·AV | vídeo a Konvent in Barcelona.
In 2016 we organized a larger festival with screenings, performances and an exhibition.
The festival took place in July 2016 in Group Global 3000 and in Medienwerkstatt Bethanien, Berlin, and in September 2016 in [.BOX], the space of Visual Container in Milan. Visual Container also broadcasted the project on VisualContainer.tv in February 2017.
Our call for artists remains open for our on-line presentations and future events. If you are interested, please contact us: > firstname.lastname@example.org